Digital Marketing Specialist- India

Looking for a Team Member to spearhead our digital marketing initiatives. The ideal candidate will be responsible for growing revenue through digital media by designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

Responsibilities:

• Strategic planning and implementation of Social Media Marketing, email marketing and SEO for the US market, focusing on Microsoft Azure.
• Your primary goal is to generate leads through SSM, email marketing and SEO. Ideating and implementing campaigns on various platforms.
• Plan and monitor the ongoing company presence on social media (LinkedIn, Twitter, Facebook, etc.)
• Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness.
• Measure, report and optimize performance of all online marketing campaigns, and assess against KPIs set.
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Provide creative ideas for content marketing and update website.
• Collaborate with designers to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
• Acquire insight into online marketing trends and keep strategies up-to-date.
• Maintain partnerships with media agencies and vendors.
• Look for areas of opportunity / gaps in process to improve efficiencies.
• Work overtime when needed to meet critical deadlines.
• Complete adhoc tasks and projects as needed.

Requirements:

• Overall experience of minimum 6 years with a proven track record is a necessity.
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• Experience with SEO and SEM.
• Strong written, verbal, and collaboration skills.
• Self-learner and self-motivated to drive the business goals on your own.

For more information or questions, write to our HR team on - resume@snp.com